Frequently Asked Questions

Frequently Asked Questions

Get the answers to our most commonly asked questions below. Still have questions about our products? We’re here to help! Contact us for more information or to leave a comment.

Good Measure Products

Not at all! We’ve met folks with and without diabetes who care about the relationship between food and blood sugar. In our experience, there aren’t many flavorful snack options offering nutrient-rich ingredients with little blood sugar impact. But ours does.

At Good Measure, our goal is to create nutritious goods that limit their impact on blood sugar. That said, those following various low-carbohydrate diets (including keto) have found that our products work well for them!

No. However, Good Measure products are made with high-quality, wholesome ingredients such as nuts, seeds, and nut butters. Consult the list of ingredients to see if our products are compatible with your diet needs.

Little Impact on Blood Sugar

Our team of nutritional experts have reviewed the scientific research: food with 5 or fewer grams of glycemic carbs (< 5g net carbs) has little impact on blood sugar. That is why we work diligently to understand the blood sugar impact of every single ingredient we put in our food. Read more about blood sugar impact here.

Not all carbs are created equal. We look at net carbs to help people understand what the real effect eating certain carbs has on blood sugar. There is not a standard way to calculate net carbs, so we’ve done our homework. We follow the highest standards in only subtracting carbs that have been scientifically shown to have an insignificant glycemic impact.

Allulose is a great sweetener made from corn and fruit like raisins or figs that gives our food a subtly sweet flavor while providing little impact to blood sugar.

Eating Our Bars

Yes! While many other bars are held together with sugar or honey, we decided to skip the added sugar. Our combination of nutrient-rich ingredients, including nuts and seeds, is mixed in with nut butters. This results in a crumbly texture that’s become our trademark. Looking for a firmer bar to snack on? Try putting your Good Measure bars in the fridge for a whole new experience.

We use ingredients like creamy nut butters, seeds, and dark chocolate to hold our bars together—instead of sugar. If you receive our bars and they feel warm, just cool them down in the refrigerator for a few hours and enjoy. Some actually prefer the firm refrigerated experience. Give it a try!

Good Measure bars are made for you—and how you want to enjoy them. Try from the pantry or refrigerator for a personalized eating experience! Storing the bars at room temperature means soft and chewy, while the refrigerator will make the bars chilled and refreshing.

Good Measure

We are a small, highly motivated team embedded within General Mills bringing startup company passion to fulfill ongoing needs surrounding food. Early on we learned that this area of food and blood sugar is a big problem for so many people and we wanted to help. We are part of General Mills’ mission to make food the world loves. Our hope is that you love it, too!

We’ve loved hearing how many of you enjoy the taste of our bars! We are lucky to have culinary experts gifted in creating different textures and contrasting flavors from nutrient-rich ingredients. And we know from experience that long-lasting lifestyle changes are a little easier when you enjoy it.

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